Profile

WearFirst has been keeping it fresh in young men’s and boy’s fashion throughout the US and Europe for the past 20 years. Re-defining casual dress, WearFirst collections feature distinctive trims, signature stonewash fabrications, preppy plaids, and reversible prints. Each season, a dedicated 50 member design team research global fashion trends and utilize state of the art computerized systems to create a flawless presentation. From sourcing and manufacturing to design and marketing, it is attention to detail that keeps our world wide customer on point.

The WearFirst bottoms, tops, swim, and outerwear collections are innovative, comfortable, and affordable- fitting the lifestyle of today’s modern guy perfectly.